Consumer Engineering, 1920s–1970s: Marketing between Expert Planning and Consumer Responsiveness
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- Author: Jan Logemann Gary Cross Ingo Köhler
- Language: English
- Year: 2019
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- Language: English
- Year: 2017
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- Year: 2015
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- Year: 2016
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- Language: English
- Year: 2015
- Author: Hartmut Berghoff Philip Scranton Uwe Spiekermann (eds.)
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- Year: 2012
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- Year: 2012