Online Library TheLib.net » Book serie: / Книги серии: Handel und Internationales Marketing / Retailing and International Marketing
book Technology-Oriented Customer Touchpoints in Context of Services in Retailing: A Differentiated Analysis on Social Presence and Privacy Calculus
Technology-Oriented Customer Touchpoints in Context of Services in Retailing: A Differentiated Analysis on Social Presence and Privacy Calculus
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15.02.2024
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book Essays on congruence theory in marketing: Special focus on digital products and webstores
Essays on congruence theory in marketing: Special focus on digital products and webstores
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14.02.2024
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book International Strategic Management of Brands and Online Firms: Essays on Perceived Brand Globalness, Endorsed Branding, and E-Commerce Firms’ Internationalization
International Strategic Management of Brands and Online Firms: Essays on Perceived Brand Globalness, Endorsed Branding, and E-Commerce Firms’ Internationalization
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13.02.2024
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book The Pursuit of Food Well-Being: The Mechanisms Behind Consumers’ Food Well-Being, and Their Relevance for Food Retailing and Marketing
The Pursuit of Food Well-Being: The Mechanisms Behind Consumers’ Food Well-Being, and Their Relevance for Food Retailing and Marketing
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06.02.2024
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book Emotionale Intelligenz und Verkaufsperformance: Eine Untersuchung direkter und indirekter Effekte im Business-to-Business-Umfeld
Emotionale Intelligenz und Verkaufsperformance: Eine Untersuchung direkter und indirekter Effekte im Business-to-Business-Umfeld
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30.01.2024
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book International Retailers’ Performance in Host Countries
International Retailers’ Performance in Host Countries
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29.01.2024
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book The Corporate Reputation of Multinational Corporations : An Analysis of Consumers’ Perceptions of Corporate Reputation and its Effects Across Nations
The Corporate Reputation of Multinational Corporations : An Analysis of Consumers’ Perceptions of Corporate Reputation and its Effects Across Nations
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29.01.2024
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book Online Growth Options for Retailers: Three Essays on Domestic and International Growth Strategies with Online Retailing
Online Growth Options for Retailers: Three Essays on Domestic and International Growth Strategies with Online Retailing
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28.01.2024
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book Advertorials versus klassische Printwerbung: Eine Wirkungsanalyse
Advertorials versus klassische Printwerbung: Eine Wirkungsanalyse
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27.01.2024
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book Retail Brand Equity and Loyalty: Analysis in the Context of Sector-Specific Antecedents, Perceived Value, and Multichannel Retailing
Retail Brand Equity and Loyalty: Analysis in the Context of Sector-Specific Antecedents, Perceived Value, and Multichannel Retailing
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27.01.2024
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