Brand Management
pdf
- Author: Leslie de Chernatony, George Christodoulides, Stuart Roper
- Language: English
- Year: 2008
- Author: Leslie de Chernatony Leslie de Chernatony Malcolm McDonald
- Language: English
- Year: 2003
- Author: Leslie de Chernatony Malcolm McDonald Elaine Wallace
- Language: English
- Year: 2010
- Author: Leslie de Chernatony
- Language: English
- Year: 2010
From Brand Vision to Brand Evaluation, : The strategic process of growing and strengthening brands
pdf
- Author: Leslie de Chernatony
- Language: English
- Year: 2006
- Author: Leslie de Chernatony Leslie de Chernatony Malcolm McDonald
- Language: English
- Year: 2003