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This book provides a comprehensive guide to procuring, utilizing and monetizing intellectual property rights, tailored for readers in the high-tech consumer electronics and software industries, as well as technology startups. Numerous, real examples, case studies and scenarios are incorporated throughout the book to illustrate the topics discussed. Readers will learn what to consider throughout the various creative phases of a product’s lifespan from initial research and development initiatives through post-production. Readers will gain an understanding of the intellectual property protections afforded to U.S. corporations, methods to pro-actively reduce potential problems, and guidelines for future considerations to reduce legal spending, prevent IP theft, and allow for greater profitability from corporate innovation and inventiveness.




This book provides a comprehensive guide to procuring, utilizing and monetizing intellectual property rights, tailored for readers in the high-tech consumer electronics and software industries, as well as technology startups. Numerous, real examples, case studies and scenarios are incorporated throughout the book to illustrate the topics discussed. Readers will learn what to consider throughout the various creative phases of a product’s lifespan from initial research and development initiatives through post-production. Readers will gain an understanding of the intellectual property protections afforded to U.S. corporations, methods to pro-actively reduce potential problems, and guidelines for future considerations to reduce legal spending, prevent IP theft, and allow for greater profitability from corporate innovation and inventiveness.

• Offers a comprehensive guide to intellectual property for readers in high-tech consumer electronics, software and technology startups;
• Uses real case studies to illustrate concepts covered;
• Discusses most recent changes to the U.S. patent laws, such as the America Invents Act;
• Describes specifics of protections offered, as well as benefits and shortcomings of each type;
• Provides guidance on IP implementation, procedures for protecting IP and which types of protections are necessary.




This book provides a comprehensive guide to procuring, utilizing and monetizing intellectual property rights, tailored for readers in the high-tech consumer electronics and software industries, as well as technology startups. Numerous, real examples, case studies and scenarios are incorporated throughout the book to illustrate the topics discussed. Readers will learn what to consider throughout the various creative phases of a product’s lifespan from initial research and development initiatives through post-production. Readers will gain an understanding of the intellectual property protections afforded to U.S. corporations, methods to pro-actively reduce potential problems, and guidelines for future considerations to reduce legal spending, prevent IP theft, and allow for greater profitability from corporate innovation and inventiveness.

• Offers a comprehensive guide to intellectual property for readers in high-tech consumer electronics, software and technology startups;
• Uses real case studies to illustrate concepts covered;
• Discusses most recent changes to the U.S. patent laws, such as the America Invents Act;
• Describes specifics of protections offered, as well as benefits and shortcomings of each type;
• Provides guidance on IP implementation, procedures for protecting IP and which types of protections are necessary.


Content:
Front Matter....Pages i-xxii
Front Matter....Pages 1-1
Patents....Pages 3-23
Trade Secret Protection....Pages 25-32
Trademarks and Trade Dress....Pages 33-52
Copyrights....Pages 53-60
Domain Names....Pages 61-66
Intellectual Property Issues in Labeling and Marketing....Pages 67-73
Front Matter....Pages 75-75
Seven Basic Steps to Getting Started....Pages 77-84
Deciding Between Patent or Trade Secret Protection....Pages 85-89
Intellectual Property Strategies for Software: Patent and Copyright Protection....Pages 91-102
Developing and Managing an Intellectual Property Portfolio....Pages 103-111
Front Matter....Pages 113-113
Intellectual Property Portfolio Acquisition....Pages 115-131
Valuing Technology Companies....Pages 133-146
Financing and IP: Equity Financing, Debt Financing, Collateralization and Securitization of Intellectual Property Rights....Pages 147-159
Licensing of Intellectual Property Rights....Pages 161-170
Patent Pooling and Synergistic Business Relationships....Pages 171-175
Divestiture....Pages 177-183
Enforcement and Infringement of Intellectual Property Rights....Pages 185-198
Monetization Strategies for Startups, Incubators and Accelerators....Pages 199-208
Monetization Strategies for Universities and Research Centers....Pages 209-216
Non-Practicing Entities....Pages 217-220
Back Matter....Pages 221-241
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