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For successful innovation in business the responsible managers need a consistent view of the individual processes as well as an assessment of key projects in all phases of the development. Generating new ideas, fast examination of its feasibility requires skilled methods for evaluation of these ideas, plans and especially costs and revenues..

Business models, calculation methods and some assessments of certain options are presented by the authors. The ability to identify risks and appropriate responses to misperceptions are important milestones in the innovation process. From analysis of problems to the introduction of market-ready solutions, legal requirements, business demands and risk management systems are discussed. Concepts promoting uniform, binding rules for ratings in the innovation process are treated. The identification of target pricing, target costing and litigation, the evaluation of the solution to calculate risk aspects as tasks in financial management and innovation controlling are part of the content.

The authors demonstrate that any innovation in different industries requires a strategic and financial project management. Monetary assessment of the individual processes, a detailed patent portfolio and accounts management for innovation processes are of enormous importance. The book is completed by applications of the Berlin Balanced Scorecard Concept with practical examples from the innovation projects in pharmaceutical and technical business.




For successful innovation in business the responsible managers need a consistent view of the individual processes as well as an assessment of key projects in all phases of the development. Generating new ideas, fast examination of its feasibility requires skilled methods for evaluation of these ideas, plans and especially costs and revenues..

Business models, calculation methods and some assessments of certain options are presented by the authors. The ability to identify risks and appropriate responses to misperceptions are important milestones in the innovation process. From analysis of problems to the introduction of market-ready solutions, legal requirements, business demands and risk management systems are discussed. Concepts promoting uniform, binding rules for ratings in the innovation process are treated. The identification of target pricing, target costing and litigation, the evaluation of the solution to calculate risk aspects as tasks in financial management and innovation controlling are part of the content.

The authors demonstrate that any innovation in different industries requires a strategic and financial project management. Monetary assessment of the individual processes, a detailed patent portfolio and accounts management for innovation processes are of enormous importance. The book is completed by applications of the Berlin Balanced Scorecard Concept with practical examples from the innovation projects in pharmaceutical and technical business.




For successful innovation in business the responsible managers need a consistent view of the individual processes as well as an assessment of key projects in all phases of the development. Generating new ideas, fast examination of its feasibility requires skilled methods for evaluation of these ideas, plans and especially costs and revenues..

Business models, calculation methods and some assessments of certain options are presented by the authors. The ability to identify risks and appropriate responses to misperceptions are important milestones in the innovation process. From analysis of problems to the introduction of market-ready solutions, legal requirements, business demands and risk management systems are discussed. Concepts promoting uniform, binding rules for ratings in the innovation process are treated. The identification of target pricing, target costing and litigation, the evaluation of the solution to calculate risk aspects as tasks in financial management and innovation controlling are part of the content.

The authors demonstrate that any innovation in different industries requires a strategic and financial project management. Monetary assessment of the individual processes, a detailed patent portfolio and accounts management for innovation processes are of enormous importance. The book is completed by applications of the Berlin Balanced Scorecard Concept with practical examples from the innovation projects in pharmaceutical and technical business.


Content:
Front Matter....Pages i-xv
Front Matter....Pages 1-1
Product Innovativeness in Success Factor Research – Influencing Factor or Contingency Factor?....Pages 3-18
Financial Evaluation of Innovations: Structure and Implementation. An Analysis Using a Case Study from the Telecommunications Industry....Pages 19-39
Credit Ratings and Assessments as a Form of Innovation Profitability Analysis for Innovative Technology-Oriented (Start-Up) Businesses....Pages 41-62
Innovation Profitability Analysis in the Assessment of Pharmaceutical R&D Projects....Pages 63-110
Front Matter....Pages 111-111
Fundamental Principles in the Valuation of Intangible Assets, Taking the Valuation of Technologies Protected by Patents as an Example....Pages 113-166
Reporting R&D Activities in Accordance with IFRS....Pages 167-202
Front Matter....Pages 203-203
Strategic IP Management for the Protection of Innovations....Pages 205-268
Front Matter....Pages 269-269
Technology Cost Analysis....Pages 271-283
Technology Balance Sheet....Pages 285-303
The Evaluation of Inventions and Innovations with the Technology Portfolio – Prolegomena about Metrics for Inventions and Innovations....Pages 305-325
Resources – Evaluation of Innovation Projects Between “Lean” and “Slack”....Pages 327-347
Front Matter....Pages 349-349
Conjoint-Based Measurement of Benefits of Product Functions and Generation of Target Prices1 ....Pages 351-363
On the Integration of Target Costing and Process Costing into the Berlin Balanced Scorecard Approach, as Illustrated by Development and Design Projects in the Car and Mechanical Engineering Industry....Pages 365-402
Front Matter....Pages 403-403
Innovation Marketing Profitability Analysis Within the Framework of the Berlin Balanced Scorecard Approach from the Point of View of a Finance-Oriented Customer Value Analysis....Pages 405-449
Back Matter....Pages 451-453


For successful innovation in business the responsible managers need a consistent view of the individual processes as well as an assessment of key projects in all phases of the development. Generating new ideas, fast examination of its feasibility requires skilled methods for evaluation of these ideas, plans and especially costs and revenues..

Business models, calculation methods and some assessments of certain options are presented by the authors. The ability to identify risks and appropriate responses to misperceptions are important milestones in the innovation process. From analysis of problems to the introduction of market-ready solutions, legal requirements, business demands and risk management systems are discussed. Concepts promoting uniform, binding rules for ratings in the innovation process are treated. The identification of target pricing, target costing and litigation, the evaluation of the solution to calculate risk aspects as tasks in financial management and innovation controlling are part of the content.

The authors demonstrate that any innovation in different industries requires a strategic and financial project management. Monetary assessment of the individual processes, a detailed patent portfolio and accounts management for innovation processes are of enormous importance. The book is completed by applications of the Berlin Balanced Scorecard Concept with practical examples from the innovation projects in pharmaceutical and technical business.


Content:
Front Matter....Pages i-xv
Front Matter....Pages 1-1
Product Innovativeness in Success Factor Research – Influencing Factor or Contingency Factor?....Pages 3-18
Financial Evaluation of Innovations: Structure and Implementation. An Analysis Using a Case Study from the Telecommunications Industry....Pages 19-39
Credit Ratings and Assessments as a Form of Innovation Profitability Analysis for Innovative Technology-Oriented (Start-Up) Businesses....Pages 41-62
Innovation Profitability Analysis in the Assessment of Pharmaceutical R&D Projects....Pages 63-110
Front Matter....Pages 111-111
Fundamental Principles in the Valuation of Intangible Assets, Taking the Valuation of Technologies Protected by Patents as an Example....Pages 113-166
Reporting R&D Activities in Accordance with IFRS....Pages 167-202
Front Matter....Pages 203-203
Strategic IP Management for the Protection of Innovations....Pages 205-268
Front Matter....Pages 269-269
Technology Cost Analysis....Pages 271-283
Technology Balance Sheet....Pages 285-303
The Evaluation of Inventions and Innovations with the Technology Portfolio – Prolegomena about Metrics for Inventions and Innovations....Pages 305-325
Resources – Evaluation of Innovation Projects Between “Lean” and “Slack”....Pages 327-347
Front Matter....Pages 349-349
Conjoint-Based Measurement of Benefits of Product Functions and Generation of Target Prices1 ....Pages 351-363
On the Integration of Target Costing and Process Costing into the Berlin Balanced Scorecard Approach, as Illustrated by Development and Design Projects in the Car and Mechanical Engineering Industry....Pages 365-402
Front Matter....Pages 403-403
Innovation Marketing Profitability Analysis Within the Framework of the Berlin Balanced Scorecard Approach from the Point of View of a Finance-Oriented Customer Value Analysis....Pages 405-449
Back Matter....Pages 451-453
....
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