Ebook: Software Business: Third International Conference, ICSOB 2012, Cambridge, MA, USA, June 18-20, 2012. Proceedings

This book contains the refereed proceedings of the Third International Conference on Software Business (ICSOB) held in Cambridge, MA, USA, in June 2012. The software business refers to commercial activities in the software industry, aimed at generating revenues from the design, delivery, and maintenance of software products and IT services to enterprises and individual customers, as well as from digital content. Although this business shares common features with other knowledge-intensive markets, it carries many inherent features making it a challenging domain for research. The 20 full and 10 short papers accepted for ICSOB were selected from 60 submissions and are organized in sections on software product management, organizational transformation, industry transformation, software platforms and ecosystems, and emerging trends.

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This book contains the refereed proceedings of the Third International Conference on Software Business (ICSOB) held in Cambridge, MA, USA, in June 2012. The software business refers to commercial activities in the software industry, aimed at generating revenues from the design, delivery, and maintenance of software products and IT services to enterprises and individual customers, as well as from digital content. Although this business shares common features with other knowledge-intensive markets, it carries many inherent features making it a challenging domain for research. The 20 full and 10 short papers accepted for ICSOB were selected from 60 submissions and are organized in sections on software product management, organizational transformation, industry transformation, software platforms and ecosystems, and emerging trends.

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This book contains the refereed proceedings of the Third International Conference on Software Business (ICSOB) held in Cambridge, MA, USA, in June 2012. The software business refers to commercial activities in the software industry, aimed at generating revenues from the design, delivery, and maintenance of software products and IT services to enterprises and individual customers, as well as from digital content. Although this business shares common features with other knowledge-intensive markets, it carries many inherent features making it a challenging domain for research. The 20 full and 10 short papers accepted for ICSOB were selected from 60 submissions and are organized in sections on software product management, organizational transformation, industry transformation, software platforms and ecosystems, and emerging trends.
Content:
Front Matter....Pages -
Pricing of Software as a Service – An Empirical Study in View of the Economics of Information Theory....Pages 1-14
Comparison of Software Product Management Practices in SMEs and Large Enterprises....Pages 15-26
Building Products as Innovation Experiment Systems....Pages 27-39
Transforming to Product Software: The Evolution of Software Product Management Processes during the Stages of Productization....Pages 40-54
Consumer Value-Aware Enterprise Architecture....Pages 55-69
Using Knowledge from End-Users Online for Innovations: Effects of Software Firm Types....Pages 70-78
Comparison of Visual Business Modeling Techniques for Software Companies....Pages 79-93
IP Modularity in Software Ecosystems: How SugarCRM’s IP and Business Model Shape Its Product Architecture....Pages 94-106
Is Perceived Domestic Market Attractiveness a Growth Impediment? Evidence from the German Software Industry....Pages 107-113
The Emergence of an International New Software Venture from an Emerging Economy....Pages 114-127
Topics in Software Industry Transformation Research: A Topic Analysis of Major IS Conferences....Pages 128-140
Platform Substitution and Cannibalization: The Case of Portable Navigation Devices....Pages 141-153
Cooperative Advertising in Video Game Software Marketing: A Game Theoretic Analysis of Game Software Publisher – Platform Manufacturer Dynamics....Pages 154-167
A Framework for Software Ecosystem Governance....Pages 168-180
Current Software-as-a-Service Business Models: Evidence from Finland....Pages 181-194
Advantages of Public Cloud Infrastructure in Different Technology Adoption Lifecycle Stages....Pages 195-208
Revenue Models of Application Developers in Android Market Ecosystem....Pages 209-222
The Effects of Software and Service Orientations on Sales Productivity in Canadian Software Companies from 1993 to 2011....Pages 223-234
Value Creation and Firm Integration: First Empirical Insights for the Software Industry....Pages 235-247
Introducing Software Ecosystems for Mass-Produced Embedded Systems....Pages 248-254
Controlling Lost Opportunity Costs in Agile Development – The Basic Lost Opportunity Estimation Model for Requirements Scoping....Pages 255-260
Costs of Using Hybrid Cloud Infrastructure: Towards a General Framework....Pages 261-266
Strategic Success Factors in Customization of Business Software....Pages 267-272
What Information on Business Parameters Is Required by Embedded Software Developers to Do an Effective Job?....Pages 273-278
Existing System Solutions Redeployment in Remote Developing Country: Lessons Learnt from a Multi-national IT Consulting Firm....Pages 279-284
The Evolving Structure and Function of Commercial Open Source Software Ecosystems....Pages 285-290
Differentiation in Freemium: Where Does the Line Lie?....Pages 291-296
Definition of Open Data Services in Software Business....Pages 297-303
Benefits of Software Renting in Cloud Business....Pages 304-309
Back Matter....Pages -

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This book contains the refereed proceedings of the Third International Conference on Software Business (ICSOB) held in Cambridge, MA, USA, in June 2012. The software business refers to commercial activities in the software industry, aimed at generating revenues from the design, delivery, and maintenance of software products and IT services to enterprises and individual customers, as well as from digital content. Although this business shares common features with other knowledge-intensive markets, it carries many inherent features making it a challenging domain for research. The 20 full and 10 short papers accepted for ICSOB were selected from 60 submissions and are organized in sections on software product management, organizational transformation, industry transformation, software platforms and ecosystems, and emerging trends.
Content:
Front Matter....Pages -
Pricing of Software as a Service – An Empirical Study in View of the Economics of Information Theory....Pages 1-14
Comparison of Software Product Management Practices in SMEs and Large Enterprises....Pages 15-26
Building Products as Innovation Experiment Systems....Pages 27-39
Transforming to Product Software: The Evolution of Software Product Management Processes during the Stages of Productization....Pages 40-54
Consumer Value-Aware Enterprise Architecture....Pages 55-69
Using Knowledge from End-Users Online for Innovations: Effects of Software Firm Types....Pages 70-78
Comparison of Visual Business Modeling Techniques for Software Companies....Pages 79-93
IP Modularity in Software Ecosystems: How SugarCRM’s IP and Business Model Shape Its Product Architecture....Pages 94-106
Is Perceived Domestic Market Attractiveness a Growth Impediment? Evidence from the German Software Industry....Pages 107-113
The Emergence of an International New Software Venture from an Emerging Economy....Pages 114-127
Topics in Software Industry Transformation Research: A Topic Analysis of Major IS Conferences....Pages 128-140
Platform Substitution and Cannibalization: The Case of Portable Navigation Devices....Pages 141-153
Cooperative Advertising in Video Game Software Marketing: A Game Theoretic Analysis of Game Software Publisher – Platform Manufacturer Dynamics....Pages 154-167
A Framework for Software Ecosystem Governance....Pages 168-180
Current Software-as-a-Service Business Models: Evidence from Finland....Pages 181-194
Advantages of Public Cloud Infrastructure in Different Technology Adoption Lifecycle Stages....Pages 195-208
Revenue Models of Application Developers in Android Market Ecosystem....Pages 209-222
The Effects of Software and Service Orientations on Sales Productivity in Canadian Software Companies from 1993 to 2011....Pages 223-234
Value Creation and Firm Integration: First Empirical Insights for the Software Industry....Pages 235-247
Introducing Software Ecosystems for Mass-Produced Embedded Systems....Pages 248-254
Controlling Lost Opportunity Costs in Agile Development – The Basic Lost Opportunity Estimation Model for Requirements Scoping....Pages 255-260
Costs of Using Hybrid Cloud Infrastructure: Towards a General Framework....Pages 261-266
Strategic Success Factors in Customization of Business Software....Pages 267-272
What Information on Business Parameters Is Required by Embedded Software Developers to Do an Effective Job?....Pages 273-278
Existing System Solutions Redeployment in Remote Developing Country: Lessons Learnt from a Multi-national IT Consulting Firm....Pages 279-284
The Evolving Structure and Function of Commercial Open Source Software Ecosystems....Pages 285-290
Differentiation in Freemium: Where Does the Line Lie?....Pages 291-296
Definition of Open Data Services in Software Business....Pages 297-303
Benefits of Software Renting in Cloud Business....Pages 304-309
Back Matter....Pages -
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