Ebook: Soft Computing in Management and Business Economics: Volume 1

This book is a collection of selected papers presented at the Annual Meeting of the European Academy of Management and Business Economics (AEDEM), held at the Faculty of Economics and Business of the University of Barcelona, 05 – 07 June, 2012. This edition of the conference has been presented with the slogan “Creating new opportunities in an uncertain environment”. There are different ways for assessing uncertainty in management but this book mainly focused on soft computing theories and their role in assessing uncertainty in a complex world.

The present book gives a comprehensive overview of general management topics and discusses some of the most recent developments in all the areas of business and management including management, marketing, business statistics, innovation and technology, finance, sports and tourism. This book might be of great interest for anyone working in the area of management and business economics and might be especially useful for scientists and graduate students doing research in these fields.

This book is a collection of selected papers presented at the Annual Meeting of the European Academy of Management and Business Economics (AEDEM), held at the Faculty of Economics and Business of the University of Barcelona, 05 – 07 June, 2012. This edition of the conference has been presented with the slogan “Creating new opportunities in an uncertain environment”. There are different ways for assessing uncertainty in management but this book mainly focused on soft computing theories and their role in assessing uncertainty in a complex world.

The present book gives a comprehensive overview of general management topics and discusses some of the most recent developments in all the areas of business and management including management, marketing, business statistics, innovation and technology, finance, sports and tourism. This book might be of great interest for anyone working in the area of management and business economics and might be especially useful for scientists and graduate students doing research in these fields.

This book is a collection of selected papers presented at the Annual Meeting of the European Academy of Management and Business Economics (AEDEM), held at the Faculty of Economics and Business of the University of Barcelona, 05 – 07 June, 2012. This edition of the conference has been presented with the slogan “Creating new opportunities in an uncertain environment”. There are different ways for assessing uncertainty in management but this book mainly focused on soft computing theories and their role in assessing uncertainty in a complex world.

The present book gives a comprehensive overview of general management topics and discusses some of the most recent developments in all the areas of business and management including management, marketing, business statistics, innovation and technology, finance, sports and tourism. This book might be of great interest for anyone working in the area of management and business economics and might be especially useful for scientists and graduate students doing research in these fields.

Content:
Front Matter....Pages 1-12
Front Matter....Pages 1-1
Mathematical Modelling of Uncertainty in a Process of Provisioning at a Comercial Enterprise....Pages 3-16
The Management of Human Resources within Total Quality Control....Pages 17-30
Corporate Control and Generational Phase in Family SMEs....Pages 31-46
An Analysis of the Exportation Process in the Olive Oil Cooperative Sector or Castilla-La Mancha, Spain....Pages 47-61
Characteristics of Upper Management and Market Orientation: An Empirical Study of Industrial Firms....Pages 63-79
Complex Group Decision Making under Risk and Uncertainty....Pages 81-93
Algorithms for the Choice of a Leadership Measurement in the Uncertainty....Pages 95-107
Analysis on the Implementation of the EFQM Excellence Model on the Companies in Galicia....Pages 109-122
Determinant Factors of Mandatory Environmental Reporting: The Case of Portuguese Primary Metal and Steel Industry....Pages 123-147
Board Members Working Style and Board Demography in SMEs Spanish Firms....Pages 149-164
Organizational Structure as an Explanatory Factor of Market Orientation....Pages 165-181
Descriptive Analysis of Competitiveness of Spanish Subsidiaries....Pages 183-194
New Methodological Structure for the Development of Creative Cities: The Case of Morelia – Michoac?n, M?xico....Pages 195-205
Prevalence of Burnout Syndrome in Employees of Institutions of the Health Sector....Pages 207-225
Determinants of the Adoption of Environmental Management Practices in Portuguese Local Government: A Multivariate Analysis....Pages 227-242
Environmental Factors and Female Entrepreneurship: A Quantitative Study in Spain....Pages 243-259
Team Participation and Career Advancement....Pages 261-282
Front Matter....Pages 283-283
The Technical Aplication of CRM in the Retail Sector during Times of Recession: The Case of Spain....Pages 285-295
Antecedents and Consequences of Attitude Toward Mobile Advertising: The Spanish Case Study....Pages 297-312
User Satisfaction of Online Trading Systems: An Empirical Study....Pages 313-326
Front Matter....Pages 283-283
Marketing Innovation as an Opportunity in a Situation of Uncertainty: The Spanish Case....Pages 327-341
Codes of Good Practices in the B2C E-Commerce....Pages 343-350
Antecedents of Customer Satisfaction with Insurance Companies....Pages 351-362
The Hungarian Algorithm for Specific Customer Needs....Pages 363-379
The Role of Country of Origin in the Purchase Intention of Products from Emerging Markets....Pages 381-396
New Metodologies to Measure Ethical Acting in Marketing....Pages 397-410
Front Matter....Pages 411-411
The Statistical Accuracy of Surveys on Business and Economic Perspectives: A Case Study....Pages 413-422
A Proposal for Improving the Performance of Adaptive Conjoint Analysis....Pages 423-434
Estimating Semi-Nonparametric Densities by the Method of Moments....Pages 435-448
Operational Performance and Physical Capacity of Iberian Seaport: A Multi-criteria Analysis....Pages 449-463
Back Matter....Pages 0--1

This book is a collection of selected papers presented at the Annual Meeting of the European Academy of Management and Business Economics (AEDEM), held at the Faculty of Economics and Business of the University of Barcelona, 05 – 07 June, 2012. This edition of the conference has been presented with the slogan “Creating new opportunities in an uncertain environment”. There are different ways for assessing uncertainty in management but this book mainly focused on soft computing theories and their role in assessing uncertainty in a complex world.

The present book gives a comprehensive overview of general management topics and discusses some of the most recent developments in all the areas of business and management including management, marketing, business statistics, innovation and technology, finance, sports and tourism. This book might be of great interest for anyone working in the area of management and business economics and might be especially useful for scientists and graduate students doing research in these fields.

Content:
Front Matter....Pages 1-12
Front Matter....Pages 1-1
Mathematical Modelling of Uncertainty in a Process of Provisioning at a Comercial Enterprise....Pages 3-16
The Management of Human Resources within Total Quality Control....Pages 17-30
Corporate Control and Generational Phase in Family SMEs....Pages 31-46
An Analysis of the Exportation Process in the Olive Oil Cooperative Sector or Castilla-La Mancha, Spain....Pages 47-61
Characteristics of Upper Management and Market Orientation: An Empirical Study of Industrial Firms....Pages 63-79
Complex Group Decision Making under Risk and Uncertainty....Pages 81-93
Algorithms for the Choice of a Leadership Measurement in the Uncertainty....Pages 95-107
Analysis on the Implementation of the EFQM Excellence Model on the Companies in Galicia....Pages 109-122
Determinant Factors of Mandatory Environmental Reporting: The Case of Portuguese Primary Metal and Steel Industry....Pages 123-147
Board Members Working Style and Board Demography in SMEs Spanish Firms....Pages 149-164
Organizational Structure as an Explanatory Factor of Market Orientation....Pages 165-181
Descriptive Analysis of Competitiveness of Spanish Subsidiaries....Pages 183-194
New Methodological Structure for the Development of Creative Cities: The Case of Morelia – Michoac?n, M?xico....Pages 195-205
Prevalence of Burnout Syndrome in Employees of Institutions of the Health Sector....Pages 207-225
Determinants of the Adoption of Environmental Management Practices in Portuguese Local Government: A Multivariate Analysis....Pages 227-242
Environmental Factors and Female Entrepreneurship: A Quantitative Study in Spain....Pages 243-259
Team Participation and Career Advancement....Pages 261-282
Front Matter....Pages 283-283
The Technical Aplication of CRM in the Retail Sector during Times of Recession: The Case of Spain....Pages 285-295
Antecedents and Consequences of Attitude Toward Mobile Advertising: The Spanish Case Study....Pages 297-312
User Satisfaction of Online Trading Systems: An Empirical Study....Pages 313-326
Front Matter....Pages 283-283
Marketing Innovation as an Opportunity in a Situation of Uncertainty: The Spanish Case....Pages 327-341
Codes of Good Practices in the B2C E-Commerce....Pages 343-350
Antecedents of Customer Satisfaction with Insurance Companies....Pages 351-362
The Hungarian Algorithm for Specific Customer Needs....Pages 363-379
The Role of Country of Origin in the Purchase Intention of Products from Emerging Markets....Pages 381-396
New Metodologies to Measure Ethical Acting in Marketing....Pages 397-410
Front Matter....Pages 411-411
The Statistical Accuracy of Surveys on Business and Economic Perspectives: A Case Study....Pages 413-422
A Proposal for Improving the Performance of Adaptive Conjoint Analysis....Pages 423-434
Estimating Semi-Nonparametric Densities by the Method of Moments....Pages 435-448
Operational Performance and Physical Capacity of Iberian Seaport: A Multi-criteria Analysis....Pages 449-463
Back Matter....Pages 0--1
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