Ebook: E-Conomics: Strategies for the Digital Marketplace
- Tags: Marketing, Communications Engineering Networks, Innovation/Technology Management, Social Sciences general, Management/Business for Professionals, Computers and Society
- Series: European Communication Council Report
- Year: 2000
- Publisher: Springer Berlin Heidelberg
- Language: English
- pdf
Content:
Front Matter....Pages 1-11
Introduction....Pages 12-13
Foreword....Pages 14-16
The Internet Economy as a Strategic Challenge....Pages 17-24
Fundamental Principles of the Network Economy....Pages 25-37
The Media and Communications Sectors: A Review Looking Forward....Pages 38-135
The Emergence of the Internet Economy....Pages 136-176
Navigation Aids for the Internet Economy....Pages 177-268
Facts and Figures — Appendix....Pages 269-320
Back Matter....Pages 321-330
Content:
Front Matter....Pages 1-11
Introduction....Pages 12-13
Foreword....Pages 14-16
The Internet Economy as a Strategic Challenge....Pages 17-24
Fundamental Principles of the Network Economy....Pages 25-37
The Media and Communications Sectors: A Review Looking Forward....Pages 38-135
The Emergence of the Internet Economy....Pages 136-176
Navigation Aids for the Internet Economy....Pages 177-268
Facts and Figures — Appendix....Pages 269-320
Back Matter....Pages 321-330
....
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