Ebook: Corpus approaches to critical metaphor analysis

By unifying cognitive linguistics and pragmatics within a broad social sciences perspective, Jonathan Charteris-Black makes the reader aware of why metaphors are rhetorically successful. This study, a collocational analysis of discourses of American and British political speeches and manifestos, sports and finance journalism, and the Bible and Koran, provides insight into the persuasive use of metaphor. It is proposed that metaphors are effective when they are both cognitively plausible and evoke an emotional response. They persuade because they integrate pragmatic, cognitive and linguistic knowledge with awareness of culture, ideology and history. 'Critical Metaphor Analysis' is proposed as an original, multi-layered analytical approach to metaphor, integrating critical discourse analysis, corpus linguistics and cognitive semantics. Jonathan Charteris-Black's study will interest students and researchers in cognitive linguistics, rhetoric, religious and political discourse, and communication.  Read more... List of Figures -- List of Tables -- Preface -- Acknowledgements -- Style Conventions -- Introduction -- PART I: METAPHOR BACKGROUND AND THEORY -- Metaphor and Thought -- Critical Approaches to Metaphor -- PART II: METAPHOR IN POLITICAL DISCOURSE -- The Metaphors of New Labour -- Metaphor in British Party Political Manifestos -- Metaphor in American Presidential Speeches -- PART III: METAPHOR IN PRESS REPORTING -- Metaphor in Sports Reporting -- Metaphor in Financial Reporting -- PART IV: METAPHOR IN RELIGIOUS DISCOURSE -- Metaphor in the Bible -- Metaphor in the Old Testament -- Metaphor in the Koran -- A DISCOURSE THEORY OF METAPHOR -- Critical Metaphor Analysis -- References -- Bibliography -- Index