Ebook: Cash in on cash flow: 50 tough-as-nails ideas for revitalizing your business
Author: Aaron David Silver
- Year: 1994
- Publisher: American Management Association
- Language: English
- epub
The author provides serious information on how to turn round any small business that's in trouble. The author's four-stage revitalising process shows readers how to: examine 10 expenses categories and slash them to create genuine liquidity; spin of peripheral assets and refocus on the core activities; re-examine marketing channels and develop inexpensive marketing concepts to spur business; bring a new product or service to market (and predict its success).
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