Ebook: A Century of Spin: How Public Relations Became the Cutting Edge of Corporate Power
Author: William Dinan David Miller
- Genre: Business // Marketing: Advertising
- Tags: Маркетинг реклама PR, Связи с общественностью
- Year: 2007
- Language: English
- pdf
--Uncovers the secret history of the PR industry-- This book charts the relentless rise of the public relations industry and how it has transformed our society. Revealing the roots of the PR movement in the years leading up to the First World War, it sh
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