Ebook: Neuroenology: How the Brain Creates the Taste of Wine

Neuroenology is the first book on wine tasting by a neuroscientist. Shepherd comprehensively explains how the specific sensory pathways in the cerebral cortex create the memory of wine and how language is used to identify and imprint wine characteristics. Intended for a broad audience of readers—from amateur wine drinkers to sommeliers, from casual foodies to seasoned chefs—Neuroenology shows how the emotion of pleasure is the final judge of the wine experience. It includes practical tips for a scientifically informed wine tasting.

A pioneer of neurogastronomy writes an engaging treatment of the brain’s role in creating the taste of wine.