Ebook: Hotelmanagement
- Year: 2018
- Publisher: De Gruyter Oldenbourg
- Edition: 5th updated edition
- Language: German
- pdf
After discussing the role of the hotel business in the overall tourism economy, this textbook examines its structural characteristics and considers current trends in this ever-evolving sector. It describes the organization and function of the hotel business as well as corporate policy and planning. Additional subjects include the management of quality, costs, personnel, and F&B procurement, as well as marketing, sales, investment and finance.
- Der bewährte Klassiker zum Hotelmanagement
- Mit Fragen und Aufgaben zu jedem Kapitel
- Zum Selbststudium geeignet
- Mit Formelsammlung
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