Ebook: Pricing Photography: The Complete Guide to Assignment and Stock Prices
Author: Michal Heron, David MacTavish
- Tags: Business, Performing Arts, Careers, Nonfiction, BUS037020, BUS080000, PER014000
- Year: 2014
- Publisher: Allworth
- Language: English
- epub
Written by successful freelance photographers, this classic trade reference tool provides photographers with a wealth of time-tested information on everything from estimating prices, identifying pricing factors, and negotiating fair deals. Topics discussed include practical information on the economics of photography, cutting-edge negotiation techniques, pricing guidance for photography buyers, how to structure prices to fit any type of market and usage, how to define prices in a way that guarantees long-term profitability, and the specifics of pricing electronic media. A must-have addition to every photographer's bookshelf.
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