Ebook: Robert Mondavi and The Wine Industry
Author: Michael A. Roberto
- Genre: Business // Management
- Tags: Mondavi
- Year: 2005
- Publisher: Harvard Business School Publishing
- Language: English
- pdf
Examines the competitive challenges facing Robert Mondavi as the wine industry begins to consolidate globally. Mondavi faces challenges from foreign competitors entering the U.S. market as well as diversified global alcoholic beverage companies entering the wine business.
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