Ebook: Reading images : the grammar of visual design
Author: Gunther Kress Theo van Leeuwen
- Tags: Communication in design, Bildwissenschaft, Design, Semiotik, Visuelle Kommunikation, Communication in design
- Publisher: Routledge
- Language: English
- pdf
Semiotic landscape -- Narrative representations: designing social action -- Conceptual representations: designing social constructs -- Representation and interaction: designing the position of the viewer -- Morality: designing models of reality -- Meaning of composition -- Materiality of meaning: surface and inscription -- Third dimension.