Ebook: Blue Ocean Strategy: From Theory to Practice
Author: W. Chan Kim Renée Mauborgne
- Year: 2005
- Publisher: Harvard Business School Publishing Corporation
- Language: English
- pdf
Adapted from BLUE OCEAN STRATEGY: How to Create Uncontested Market Space and Make the
Competition Irrelevant by W. Chan Kim and Renée Mauborgne. Copyright © 2005 by Harvard Business
School Publishing Corporation. All Rights Reserved.
Competition Irrelevant by W. Chan Kim and Renée Mauborgne. Copyright © 2005 by Harvard Business
School Publishing Corporation. All Rights Reserved.
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