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cover of the book McDonald's: Behind The Arches

Ebook: McDonald's: Behind The Arches

Author: John F. Love

  • Year: 1995
  • Publisher: Bantam
  • Edition: Rev Sub
  • Language: English
  • djvu
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27.01.2024
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I read this book because Bill Ackman did. It is certainly worth reading; a classic story about a visionary. I learned a lot about franchising and the food industry. The author is in business media, so at times stories are exaggerated and sensationalized, but no book is perfect.
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