![cover of the book Strategic Integrated Marketing Communication: Theory and Practice](/covers/files_200/2743000/4a705ac42f484a461cb1ab4de8c00747-g.jpg)
Ebook: Strategic Integrated Marketing Communication: Theory and Practice
Author: Percy Larry
- Tags: Communication in marketing, Strategic planning
- Year: 2008
- Publisher: Butterworth-Heinemann
- City: Oxford
- Language: English
- pdf
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