Ebook: Ground wars: personalized communication in political campaigns
Author: Nielsen Rasmus Kleis
- Tags: Campagnes électorales--États-Unis--Histoire--21e siècle, Communication in politics--United States--History--21st century, Communication politique--États-Unis--Histoire--21e siècle, Political campaigns--United States--History--21st century, Political campaigns, Communication in politics, History, Campagnes électorales -- États-Unis -- Histoire -- 21e siècle, Communication politique -- États-Unis -- Histoire -- 21e siècle, Communication in politics -- United States -- History -- 21st century, Political
- Year: 2012
- Publisher: Princeton University Press
- City: Princeton;United States
- Language: English
- epub
Prologue: welcome to the campaigns -- Personalized political communication in American campaigns -- The ground war enters the twenty-first century -- Contacting voters at home -- Organizing campaign assemblages -- Targeting voters for personal contacts -- Always fighting the same ground war?
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