Ebook: MTV Ruled the World: The Early Years of Music Video

The early '80s music biz -- Todd Rundgren has an idea ... -- Bob Pittman ; Preparing for lift-off -- MTV's theme song ; Launch of MTV -- Initial impressions -- VJs -- Early MTV -- Some struggle in the video age -- Les Garland and John Sykes -- I want my MTV! -- Success! -- The "MTV effect" -- Fashion -- MTV's policies --The MTV studios -- Big '80s ; Party animals -- The US festival -- "Billie Jean" and "Beat it" -- Black artists and MTV -- Michael Jackson -- Prince -- Videos : R & B and hip-hop -- Duran Duran -- The Police -- Videos : punk and new wave -- Def Leppard (and Mutt Lange) -- Van Halen -- Videos : heavy metal -- Bruce Springsteen -- Videos : rock -- Madonna -- Videos : pop rock -- Devo -- "Weird Al" Yankovic -- Videos : oddities -- Fun at MTV -- Bad rockers, good rockers, strange rockers -- Portrayal of women in music videos -- Kiss unmasks on MTV -- 1984 MTV video music awards -- VH1 -- "We are the world" ; Live Aid -- When music videos attack -- PMRC and censorship -- Losing the plot -- The team breaks up ; JJ Jackson remembered -- MTV today -- Where are they now?