Ebook: Beneath A Surface

"After having failed to create a market for tablets in the early 2000s, Microsoft launched a new hardware effort in 2012 to disastrous results. The company was forced to write-down $900 million in inventory and Surface's future was in jeopardy. [This book] tells the inside story of how Microsoft turned its hardware dreams into a reality with new details about the challenges Panos and his team had to overcome as well as the internal politics that nearly killed the brand. ...[This book]...tells the inside story of how Microsoft turned a failure into a fortune."--Back cover.