Ebook: How to Start and Run a Commercial Art Gallery

Aspiring and new art gallery owners can now find everything they need to plan and operate a successful art gallery in this comprehensive volume. Edward Winkleman draws on his years of experience to explain step by step how to start your new venture. Chapters detail how to:? write a business plan? find start-up capital? find your ideal locale? renovate the space? manage cash flow? promote and grow your new business? attract and retain artists and clients? hire and manage staff? represent your artists. How to Start and Run a Commercial Art Gallery also includes sample forms, helpfu.;Cover; How to Start and run a Commercial Art Gallery; Copyright; Contents; Dedication; Introduction; Acknowledgments; Chapter 1 Education: How to Learn What You Don't Know Before Opening a Commercial Art Gallery; Chapter 2 Identity: Defining Your Program and Other Branding Issues; Chapter 3 Business Models and Customary Practices: The Primary Market; Chapter 4 The Secondary Market; Chapter 5 Start-up Capital: How Much You Need and How to Get It; Chapter 6 Writing a Business Plan; Chapter 7 Location and Build-Out Issues; Chapter 8 Managing Cash Flow.