Ebook: The end of overeating: taking control of the insatiable North American appetite
Author: David A. Kessler MD
- Tags: Food habits--Psychological aspects, Food--Marketing, Food--North America--Marketing, Nutrition--Psychological aspects, Obesity, Obesity--North America, Nutrition -- Psychological aspects, Food habits -- Psychological aspects, Obesity -- North America, Food -- North America -- Marketing, Food -- Marketing, North America
- Year: 2010
- Publisher: McClelland & Stewart
- City: North America
- Language: English
- epub
With engineers working around the clock to figure out how to add "irresistibility" and "whoosh" to food, and the ever-expanding choices (and portions) available to us, it's no wonder we've become a culture on caloric overload. But with obesity rising at alarming rates, we're in desperate need of dietary intervention.
In The End of Overeating, Dr. David A. Kessler, former Commissioner of the U.S. Food and Drug Administration, takes an in-depth look at the ways in which we have been conditioned to overeat. Dr. Kessler presents a combination of fascinating anecdotes and newsworthy research - including interviews with physicians, psychologists, and neurologists - to understand how we became a culture addicted to the over-consumption of unhealthy foods. He also provides a controversial view inside the food industry, from popular processed food manufacturers to advertisers, chain restaurants, and fast food franchises. Kessler deconstructs the endless cycle of craving...