Ebook: Sex, Lies and Politics: the Secret Influences That Drive our Political Choices

Intro; Praise; Title Page; Contents; Foreword by Stephen Bush; Introduction; List of contributors; 1: Slippery polls: why public opinion is so difficult to measure (Rob Johns); 2: Not getting worse: polling accuracy (Christopher Wlezien); 3: Why one in ten Britons support the Monetary Control Bill (even though it doesn't exist): public opinion and nonattitudes (Patrick Sturgis); 4: When people don't know what they are going to do: meaningless polling questions (Anthony Wells); 5: Information matters: public support for overseas aid (Jennifer van Heerde-Hudson)