Ebook: Preference pollution: how markets create the desires we dislike
Author: George David L
- Tags: Consommateurs--Comportement, Consommateurs--Préférences, Marketing, Consumer behavior, Consumers' preferences, Consommateurs -- Préférences, Consommateurs -- Comportement
- Series: Economics cognition and society
- Year: 2007
- Publisher: University of Michigan Press
- City: Ann Arbor
- Edition: 1st pbk. ed. (reprinted)
- Language: English
- pdf
Chapter 1. Introduction -- Chapter 2. Freedom to choose -- Chapter 3. Market failure in the shaping of tastes -- Chapter 4. Fortifications, extensions, clarifications -- Chapter 5. Market failure or human imperfection? -- Chapter 6. The critic's retreat -- Chapter 7. Sexual choices: the first order's rise and the second order's fall -- Chapter 8. Risk taking: the rise of the gambler -- Chapter 9. The surge of consumer credit -- Chapter 10. Conclusion.
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