Ebook: Understanding Media: The Extensions of Man

I have read this book at least ten times. I learn something new each time.

If you are trying to understand "what society has become" or "what society is becoming", you must read this book. McLuhan was quite the visionary. He predicted it all.

Do not be discouraged if you find it a difficult read. It IS challenging. My advice would be to skip ahead a few chapters if you find yourself bogged down. As you move forward, something will eventually click. There is so much in each paragraph. It's not easy. But don't give up.

It is best read in a completely white room under a completely white light with no furniture or other man-made objects. You'll understand why once you get there.