Ebook: Build Better Products: A Modern Approach to Building Successful User-Centered Products
Author: Laura Klein Kate Rutter
- Tags: Decision-Making & Problem Solving, Management & Leadership, Business & Money, Product Management, Marketing, Marketing & Sales, Business & Money, Decision Making, Skills, Business & Money, User Experience & Usability, Web Development & Design, Computers & Technology, Products, Industrial Design, Industrial Manufacturing & Operational Systems, Engineering, Engineering & Transportation
- Year: 2016
- Publisher: Rosenfeld Media
- Edition: 1st
- Language: English
- epub
It s easier than ever to build a new product. But developing a great product that people actually want to buy and use is another story. Build Better Products is a hands-on, step-by-step guide that helps teams incorporate strategy, empathy, design, and analytics into their development process. You'll learn to develop products and features that improve your business's bottom line while dramatically improving customer experience.
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