Ebook: Words that Sell: More than 6000 Entries to Help You Promote Your Products, Services, and Ideas
Author: Bayan Richard
- Year: 2006
- Publisher: McGraw-Hill Education
- Language: English
- epub
More than 6,000 words and phrases that make the difference between "yadda-yadda-yadda" and copy that sells
Looking for a better way to say "authentic?" Words That Sell gives you 57 alternatives. How about "appealing?" Take your pick from 76 synonyms. You'll even find more than 100 variations on "exciting." Fully updated and expanded, this edition of the copywriting classic is packed with inspiration-on-demand for busy professionals who need to win customers—by mail, online, or in person.
Roget's is fine for writing term papers and letters to the editor, but when it comes to the business of writing copy that translates into...
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