Ebook: The small BIG: small changes that spark big influence
Author: Martin Steve J, Goldstein Noah, Cialdini Robert
- Year: 2014
- Publisher: Profile Books
- Language: English
- mobi
Overview: At some point today you will have to influence or persuade someone - your boss, a co-worker, a customer, client, spouse, your kids, or even your friends. What is the smallest change you can make to your request, proposal or situation that will lead to the biggest difference in the outcome?
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