Ebook: Winning Edge

Межа успіху: Навч. посібник з англ. мови для студентів спеціальностей „Економіка та „Менеджмент організацій (англ. мовою) / Т.Я. Маслова, Я.В. Падалко – К.: Вид. центр КНЛУ, 2011– 360 с.Winning Edge is a practical Business English course intended primarily for university students of Economics and Management of the third year of study who are looking for developing their language skills to B2 level.
Winning Edge has been designed to support a course in Business English at Kiev National Linguistic University. It fully meets the requirements of the syllabus for university students of the 3-rd year of study.
Great changes in the business environment have taken place over the past decades. Significant are the internalization of business and the increased importance of new technologies: fax, email. We have acknowledged the need to update the instruction of Business English and to offer our assistance for students learning business and professionals who are looking for broadening their professional knowledge via English and develop practical language skills in certain areas. The present textbook aims therefore to meet the challenge of becoming an effective modern instrument used for teaching professional business topics to the people engaged in business activities or learning how to conduct them.
The present book was inspired by the fact that available textbooks in Business English do not have contextual material, training assignments, especially exercises for translation and business writing, which would fully address the present-day demands of Business English training.