Ebook: Testimonial Advertising in the American Marketplace: Emulation, Identity, Community
- Tags: History of the Americas, Economic History, Marketing, Cultural History, Modern History, US History
- Year: 2009
- Publisher: Palgrave Macmillan US
- Edition: 1
- Language: English
- pdf
This collection brings together essays that explore the history and practices of testimonial marketing in the United States from the mid-nineteenth century to the present day.
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