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cover of the book The origin of ideas : blending, creativity, and the human spark

Ebook: The origin of ideas : blending, creativity, and the human spark

Author: Turner Mark

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27.01.2024
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What makes human beings so innovative, so adept at rapid, creative thinking? Where do new ideas come from, and once we have them, how can we carry them mentally into new situations? What allows our thinking to range easily over time, space, causation, and agency-so easily that we take this truly remarkable ability for granted? In The Origin of Ideas, Mark Turner offers a provocative new theory to answer these and Read more...

Abstract:
Humans are unique among all other species in having one cognitive attribute-the ability, almost without conscious effort, to engage in blending. This is the first book that brings the theory of Read more...
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