Ebook: Word hero : a fiendishly clever guide to crafting the lines that get laughs, go viral, and live forever
Author: Heinrichs Jay
- Tags: English language -- Terms and phrases -- Handbooks manuals etc. English language -- Idioms -- Handbooks manuals etc. Quotations English. English language -- Idioms. English language -- Terms and phrases. Quotations.
- Year: 2011
- Publisher: Three Rivers Press
- City: New York
- Language: English
- epub
"Daunting as it may seem, crafting memorable lines doesn't require a genius's DNA. It does require soem knowledge of the tricks and techniques that make words stick. In Word Hero, Jay Heinrichs rescues the secrets of 'witcraft' from forgotten texts and makes them entirely fresh--even a little mischievous."--Page 4 of cover.
Abstract: "Daunting as it may seem, crafting memorable lines doesn't require a genius's DNA. It does require soem knowledge of the tricks and techniques that make words stick. In Word Hero, Jay Heinrichs rescues the secrets of 'witcraft' from forgotten texts and makes them entirely fresh--even a little mischievous."--Page 4 of cover