Ebook: Fighting words : persuasive strategies for war and politics
Author: Miller Richard F.
- Tags: Persuasion Psychology Leadership
- Year: 2010
- Publisher: Savas Beatie
- City: New York
- Edition: 1st ed.
- Language: English
- pdf
Miller argues that human persuasion is seamless and that the persuasive strategies by which men (and increasingly women) are recruited, trained, and exhorted for war can be applied to politics and business.